Digital Marketing Intern

Vacancy type: Internship

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Job Description

We’re currently on the lookout for hard-working and passionate young interns to work with us to bring the most engaging and exciting campaigns to life for the biggest brands in Africa. You get to work in a highly flexible environment with access to thought-leaders and big thinkers, not to mention the hands-on experience of working at the cutting-edge of digital marketing on the continent.

Responsibilities

  • Management of paid marketing campaigns, performing regular optimisation on the ads to improve their KPIs, such as reach, impressions and click through rate.
  • Creation and execution of integrated digital marketing campaigns through the use of social media (Facebook, Instagram, and LinkedIn ads), Google Display ads, paid search, SEO and email campaigns.
  • Assist in monitoring, analyzing and reporting on the performance of digital marketing campaigns using tools such as Looker Studio, Google Sheets, etc.
  • Conduct research on competitors’ social marketing activity
  • Present research and analysis findings in visually pleasing format using Google Slides, Powerpoint and Canva.
  • Organisation of campaign content and workflows using Airtable
  • Assist with Monospace Digital outreach campaigns through our various internal channels
  • Continually look for opportunities to expand the company’s reach in new digital media platforms and assist in the execution when appropriate.

Skills And Qualifications

  • Bachelor degree or above or working towards a bachelor’s degree in Communications, Marketing, or another related field
  • Knowledge of digital marketing, content creation, social media, paid search (PPC/SEO), and email marketing
  • Strong interpersonal skills and ability to work effectively in a team environment
  • Strong analytical skills: the ability to gather, analyze, synthesize, summarize, and present data
  • High levels of self-motivation, curiosity and creativity
  • Ability to meet deadlines and enlist others’ support in ensuring timely project completion

Requirements:

  • Advanced Proficiency in Productivity Tools: Demonstrate expertise in using Google Sheets/Excel/Airtable for data management, Google Slides/PowerPoint for presentations, Canva for creative design, and ClickUp for project management.
  • Experienced with Advertising Platforms: Have a solid background in managing and optimizing campaigns on Facebook Ads and Google Ads, with the ability to analyze performance data to improve results.
  • Competitive Brand Research: Possess strong research skills to conduct in-depth analyses of competitors, synthesizing complex information into accessible, engaging presentations that inform strategic decisions.
  • Responsive and Proactive Attitude: Exhibit exceptional responsiveness and a forward-thinking approach, always seeking to contribute and initiate tasks independently during slower periods.

Company Values

  • Commitment to Growth and Learning: Our culture prioritizes continuous personal and professional development. We support our interns with resources for learning, including access to online courses, workshops, and industry conferences, encouraging experimentation, curiosity, and project ownership.
  • Innovation and Creativity: We champion innovative thinking and creativity. Interns are encouraged to think unconventionally and propose novel ideas for our marketing campaigns, embracing risk-taking and experimentation with new technologies and approaches.
  • Making a Positive Impact: Our mission extends beyond marketing; we aim to leverage our expertise to contribute positively to society. We partner with clients committed to impactful initiatives, aligning our work with a purpose that transcends profit.
  • Promoting Work-Life Balance: Recognizing the importance of work-life harmony, we offer flexible working arrangements to our interns. We advocate for a healthy lifestyle, convinced that a balance between professional and personal life leads to higher productivity and job satisfaction.

Company Culture

  • Dynamic Hybrid Team Environment: Join a team that thrives in a hybrid setting, utilizing a suite of online communication tools like Discord, Google Meet, and ClickUp to foster collaboration and efficiency.
  • Self-Motivation and Initiative: Embrace a culture where proactivity and self-motivation are key. We value interns who create opportunities for themselves, suggest new projects, and contribute meaningfully during downtimes.
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